Resume

Multi-platform communications professional specializing in multimedia content, writing, editing and social media. Significant experience in journalism, public relations, online communications and social media. Adjunct journalism instructor at Northwestern University. Contact for teaching opportunities, consulting, freelance, multimedia and Web content projects.

Skills and Specialties

-Strong knowledge of AP Style and grammar
-Video shooting and editing
-Audio slide shows
-Audio editing
-Social media management, SEO and analytics
-Content management systems (WordPress, Ektron, Serena Collage, Cascade Server, and more)
-Adobe Photoshop, InDesign and Dreamweaver
-Web, print and graphic design skills
-Knowledge of HTML, CSS and a bit of Flash
-Teaching and presentation skills

Experience

Manager of Digital Communications
Catholic Extension, July 2014 – Present

-Oversee digital communications efforts including website, social media and email communications for 111-year-old national fundraising organization.

-Conceive, plan and execute online campaigns across digital platforms to spread awareness of organization’s mission and attract new donors and email list subscribers

-Managed website redesign project implemented by Garcia Media in 2015

-Manage Facebook ad campaigns and promotion of posts

-Compile analytics reports to show effectiveness of digital communications

-Represent Catholic Extension on national media outlets including Relevant Radio and EWTN and other local news outlets to promote digital campaigns

Web Content Producer
Northwestern University, October 2008 – July 2014

-Produce multimedia news and features for Northwestern University home page and news site including video, audio, and slide shows
-Responsible for updating content on top-level University home page and news site using Cascade Server CMS
-Oversee University’s official social media presence; Created and manage institutional pages on Facebook, Twitter, Tumblr, Instagram, Storify and Google+
-Created and moderate listserv for social media producers across the university to foster cooperation and conversation
-Assisted with selection and implementation of Cascade Server content management system
-Worked with University’s Web Communications department to propose new features and designs during two separate top-level redesigns
-Produced half-hour documentary on history of Northwestern architecture that premiered on the Big Ten Network in November 2010

Adjunct Instructor
Northwestern University, January 2010 – Present

-Teach lab section and give lectures for freshman Reporting and Writing class and Multimedia Storytelling class in Medill School of Journalism
-Have also served as lead lecturer for Multimedia Storytelling
-Provide instruction and grade assignments across platforms including print, audio, slide shows, video and interactive story forms
-Develop class presentations, facilitate class discussion and promote ideals of journalistic professionalism and ethics
-Faculty Honor Roll 2011-2012, 2012-2013, and 2013-2014 recognized by student vote among all NU full-time and adjunct faculty for excellence in the classroom
-Winner of 2014 Medill Students’ Choice Award, chosen from among all Medill faculty and nominated by undergraduate students for having a positive impact on students and their journalism career.

Teaching Technologies Specialist
Medill School of Journalism, Northwestern University, September 2006 – October 2008

-Instructed undergraduate students, graduate students and faculty members in various multimedia and new media software programs to reflect Medill’s restructured curriculum
-Created documentation for software programs including Photoshop CS2 & CS3, Photoshop Elements (slide show creation), Premiere Elements (video editing), Audacity (audio editing software), InDesign (newspaper layout and design), and WordPress blogging software (online Web publishing)
-Provided user support for above software programs and general computing issues
-Worked on development of Medill’s custom content management system, created by Ektron
-Provided documentation, instruction and user support for content management system
-Co-taught graduate-level course on interactive storytelling and managing a WordPress blog
-Co-taught graduate-level course on Web design and site management using Dreamweaver

News Editor
Sheil Catholic Center, Northwestern University, September 2003 – December 2009

-Oversaw every step of production of quarterly newsletter for Northwestern’s Catholic student center
-Assigned, wrote and edited stories; oversaw staff of student volunteer reporters
-Designed and paginated newsletter using Adobe Photoshop and Adobe InDesign (previously Quark XPress)
-Designed annual report, created brochures and other publicity material advancing center’s mission and goals

Freelance reporter
Daily Herald, Paddock Publications, June 2004 – September 2008

Wrote local features and covered suburban meetings and events for third-largest daily newspaper in Chicago

Editorial Intern
Daily Herald, April 2004 – June 2004

-Wrote stories for news and community sections, including three front-page stories
-Covered various council and board meetings, compiled police blotter and wrote features on community news and events
-Spent three weeks on night copy desk editing stories, writing headlines, and paginating editorial and real estate pages with Quark XPress

Education

Master of Science in Journalism
New media concentration
Northwestern University, 2005 – 2006

-Winner of Medill’s Harrington Award for academic success and professional promise

Bachelor of Science in Journalism
Newspaper reporting concentration; history minor
Northwestern University, 2001 – 2005